Wednesday, May 23, 2012

Purple and Gold: 2012 Life Ball Mini Roadster

Have you ever dreamed of driving a Purple MINI with Gold stripes? Franca Sozzani, chief editor of Italian Vogue decorated a 2012 MINI Roadster S like this just for you! Presented at the 2012 Life Ball charity event in Vienna, Austria, this vehicle is a one off auctioned for charity at €54,000 to an unnamed buyer. This Roadster S is dipped in a rich matte paint called "deepest purple" completed with gold stripes and various floral motifs. “The concept behind the MINI customisation is inspired by the beautiful and elegant women who in the past used to wear a scarf draped around their head when driving a convertible,” says Sozzani, who is also the UN Goodwill Ambassador for Fashion 4 Development. Click read more to see the rest of the pics.


Tuesday, May 22, 2012

The F30 BMW 3-Series performs well even on it's roof.

BMW USA Press Release: The Insurance Institute for Highway Safety today named the all-new 2012 BMW 3 Series Sedan a “Top Safety Pick”, continuing the company’s long-standing commitment to offering class-leading safety with each new model. In order to earn “Top Safety Pick”, a car must receive a rating of “good”, the Institute’s highest rating, in all of four tests – 40 mph frontal offset impact, side impact, rear impact protection/head restraint and rollover protection – and must be equipped an electronic stability control system like BMW’s Dynamic Stability Control.(To read more, click read more?) Disclaimer: Even though the title suggest that the new BMW 3-Series preforms well on it's roof, we encourage everyone on keeping the vehicle the correct side up at all times.

Thursday, May 17, 2012

Funny Free Scheduled Maintenance Commercials

Did you know that BMW Canada offers free scheduled maintenance for 4 Years or 80,000kms (Whichever comes first) for new BMWs? We thought we should share these funny commercials which promotes a similar program for BMWUSA called BMW Ultimate Service.